Traffic Always make sure you put a link to your site with the proper anchor text in every article you submit. Even if it is something as simple as “Click here for more information”. The person reading has interest in your content and will certainly want more information about the topic. Once again, if your article is garbage there is absolutely no reason for the person to click your link. Submit expert articles!

Prestige Having published articles all over the Internet will add to your credibility. As users read your articles they identify you as the expert on the subject. However, be warned that this is a two way street. If the content is un-readable people will assume you have no idea about the subject of the article. If you don’t write well or don’t have the time hire someone. There are many services that offer article writing that are very inexpensive.

Investment Over time you will gain an amazing amount of backlinks to your articles and website if you produce quality articles. People can’t help but link to quality, interesting content. You would have a hard time finding a well written article that does not receive traffic and backlinks. Of course, if the article is bad you will gain no benefit. Don’t assume your article makes sense, always have someone else proof read it for you. Your content can be exceptional but if your writing is poor you are doomed.

Knowledge When you begin writing your article you’re also gaining knowledge on your subject. This knowledge is invaluable for your current and future websites. Seldom do I write an article about a topic and don’t think of a new website to create or an idea to further my web presence.

Help People Articles that solve a problem are extremely popular. Next time you have to fix something, take notes and write an article on what you did to fix the problem. If you have the problem, someone else does as well. Help them fix it and get quality backlinks at the same time?

I hope this list helps. Just to be clear, the most important part of the process is good content!